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Deliver a professional presentation concerning ONE topic from one of the following threads

I am including a sample powerpoint please do not use same topic as sample. 

This  week, you are participating in a professional virtual Communications  Conference. The purpose of the conference is to share strategies for  effective communication. The purpose of your conference presentation is  to guide the conference attendees (your classmates) in successfully  applying the content of your presentation to their current or future  careers.

Deliver a professional presentation concerning ONE topic from one of the following threads.  (For instance, if choosing the first topic from Thread 1, you would do a  presentation on just "conflict management" but not a presentation on  "conflict management, intercultural communication, team work, and  collaborative writing.")  

Thread 1 Interpersonal Communication

  • Conflict Management
  • Intercultural Communication
  • Team Work
  • Collaborative Writing

Thread 2 Leadership Communication

  • Conducting Meetings
  • Providing Employee Reviews
  • Presenting an Award
  • Delivering a Toast or Roast

Thread 3 Employment Communication

  • Networking
  • Interviewing
  • Applying for an Internal Position or Promotion
  • Salary Negotiation

Thread 4 Personal Communication

  • Personal Branding
  • Professional Mentoring
  • Public Speaking
  • Nonverbal Communication

Thread 5 Technological Communication

  • Social  Media Tip or Tool for Business Communication (Explain how and why to  use ONE specific social media platform or strategy for business  purposes, such as effectively using Instagram Stories, optimizing a  Facebook profile, or making a tweet go viral.)
  • Technology  Tip or Tool for Business Communication (Explain how and why to use ONE  specific technology tool or strategy for business purposes, such as  ChatGPT for formal reports, security precautions for Zoom meetings,  editing an amazing video, or using Padlet for collaboration.)

 

  • The equivalent of 8 PowerPoint slides although you may use any appropriate technology to present (PowerPoint, Prezi, Slideshare, etc.). Carefully follow the guidelines for Presentations discussed in Week 7!
  • Two professional research sources that support presentation content.  Cite opinions, statistics, and direct quotations used in bullets on  each slide AND include a references slide at the end of the  presentation. (These research sources do not include citations of visuals used in the presentation.) Review Documenting Sources.
  • One visual aid created by you IN ADDITION TO any decorative visuals or visuals borrowed and cited from other sources. The original visual aid created by you might be a pie chart, bar chart, line chart, infographic, flowchart, etc. Review Visual Media and Design, Visual Aids, and Visual Ethics for how to design effective visuals. For how to cite visuals, review Documenting Visuals.
  • Two questions for your audience  to stimulate discussion and encourage the audience to think about ways  to apply the ideas from the presentation in practical and relevant ways  in the future.
  • Audio or video delivery of the presentation. There is no time length requirement. You may use any recording software you feel comfortable using! Some free options include: 

Salary Negotiation

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Topics

Introduction

Negotiation Frequency

Should You Negotiate?

When Should You Negotiate

How to Negotiate

What to Negotiate Besides Salary

Useful Phrases

Conclusion

The topics that we will review today will help us understand the basics to salary negotiation and will consist of the following: introduction, negotiation frequency, should you negotiate, when should you negotiate, how to negotiate, what to negotiate besides salary, useful phrases, and conclusion.

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Introduction

Normalize negotiation

Reduce fear

Have confidence

Change viewpoint (Kessler, 2015)

First thing to understand is that salary negotiation is normal, human resources in almost every line of work is expecting it. Most companies, the government, even the military have policy and procedure for a new hire to negotiate. Often you will not know that until you have been hired and then it is too late. This happens at my current place of work in the government, multiple people get hired that have student loans and could have gotten their loans paid off during the hiring process. They did not find this out until after they were hired and by that time it is too late.

Most of the time the reason why there is not a negotiation is because people fear that they will not get the position, or they just have not done the research and are ignorant to the fact they should have negotiated. It is important to have confidence and a good understanding of the process to reduce that fear.

Some cases reflect that applicants do not feel like they can ask for more, and/or some people just do not like confrontation, and feel like it puts them in a situation where they are the complainer and argumentative.

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Negotiation Frequency

Source: Kessler, A. (2015). Salary negotiation: You owe it to yourself. Texas Library Journal, 91(2), 52-53. http://ezproxy.apus.edu/login?qurl=https%3A%2F%2Fwww.proquest.com%2Fscholarly-journals%2Fsalary-negotiation-you-owe-yourself%2Fdocview%2F1699517087%2Fse-2%3Faccountid%3D8289

From the article “Salary Negotiation: You Owe It to Yourself” some statistics were compiled concerning the percentage of people that negotiate salary. I have created these pie charts to visualize those numbers, as you can see the number of salaries negotiated is rather small. 54% of Men and 70% of women did not negotiate their salary. These numbers do not show if the negotiation was successful, however we all know that every shot not taken is automatically a miss.

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men

[VALUE]% [VALUE]% No Negotiation Negotiation 54 46 Women No Negotiation Negotiation 70 30

Should You Negotiate?

Do research (Kessler, 2015)

Online salary surveys

Other job postings

Ask others in the field

Tell yourself YES!

To figure out if you should negotiate, let's examine the following. Do some hard digging (research) on incentives that the position may offer, if possible, investigate HR policies. Suggested to look at online surveys of salaries for that career and see what the range is. Look at other job postings that are similar. That should give an understanding of what the salary range should be, keep in mind your location can play into that, in the government that is called locality pay.

One of the best ways I have found to understand what is possible is to talk to others in the field that you are applying for. Ask them what specific skills are marketable and what opportunities for salary, or other benefits could be accomplished prior to signing the final offer.

To answer the question of should you negotiate, the answer is always yes. Even with the military when you join or if you choose to reenlist, there is always something to be gained. I waited to join until they offered me a cash incentive, which is not always available, so timing is also part of negotiations. If there is no increase in salary or a cash incentive, what about a specific location, a specific school, we will get more into this later in the presentation. Just remember to always look for something to benefit you and that you are going to be prepared to negotiate.

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When to Negotiate

Not during recruitment (Guţa, 2017)

Before accepting the final offer

Get it in writing

Do not start negotiations or talk about salary until after you have been selected for a position. This could come as part of an application or a specific “Salary Requirement” request during the selection process. If any time salary is discussed prior to you being selected or receiving a final offer letter, do not give a specific amount.

The appropriate time to negotiate is either after receiving an official selection notification or when you receive a final offer letter. That means you have the position and before you accept that position you prompt any negotiation that you would like. Whatever is negotiated, make sure to always get it in writing. Salary should always be part of the final offer letter, and if there are other benefits that were negotiated make sure to have a record of that.

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How to Negotiate

Sell yourself (Kessler, 2015)

Don’t get trapped

Provide research (Kessler, 2015)

Be Patient

After your offer or selection prior to acceptance it is time to negotiate. Here are some tips on how to negotiate your salary. A large part of salary negotiation is to sell yourself. Understand what you bring to the table, there is a reason you were selected above others in the first place. Remember to base yourself off the research you have gathered about the position in the first place.

Do not get yourself trapped by statements about your past earnings, be prepared to give reasons why your last position was paid as it was and potentially why you should start higher than your previous position if they have that flexibility. Make sure that what you say does not just hinge on “because I think”, or “I believe I should be paid more”, base your statements on facts from research.

Lastly, patience is key. If discussion happens in person be prepared to give a response or a statement and wait for their response, this will control the flow of the conversation and not cloud the discussion with you being the one talking. Make sure to refocus back to what you are attempting to get out of the negotiations if it gets diverted. Remain professional and courteous.

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What to Negotiate Besides Salary

Health insurance/gym memberships

Retirement buy back

Student loan payment

Paid time off

Professional development courses/ continuing education

Payment for certifications and licenses

Work schedule (Kessler, 2015)

Moving expenses (Kessler, 2015)

After salary has been negotiated, or if the position is a fixed salary and cannot be negotiated, that is not the end of what is possible. Many of the following could be part of a program or policy for the company and will not actually need to be in writing but may need to be if there is not a standing process. These will all add up to additional benefits that could make a big difference in moving to this new position. Make sure if you have any questions about health insurance you are very clear on what that means to your monthly deductibles, also some jobs will have a program to pay for gym memberships for their employees. While that is not a large expense it can add up in the pro/con list to accepting the position.

Inquire about retirement buy back, especially if you military and going in to state or federal government (you can double dip). If you have student loans one of the most important things to ask is if there is a student loan payment program, usually this must be done as part of the hiring process and often is not explained before it is to late.

Make sure you understand what your paid time off will be, if it rolls over from year to year, and maybe if you are so inclined how that impacts retirement. If you need CEUs for a license or certification will that be covered, if you know you want a specific type of professional development course that will make you more marketable in the future that also can be put into a final offer. If you are bringing specific licenses or certification, can that be paid for through the company (usually this is only useful to negotiate if it is not part of the position description).

If you need a special work schedule due to your home life, can that be part of the agreement. If you must relocate can that expense (if it wasn’t part of the posting) be covered. While not all of these will be applicable to the position you are applying for, they can give you ideas about what all roll up into the next position and could help justify the new position, especially if the salary could not be negotiated.

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Useful Phrases

If asked about salary before being selected:

“I am flexible.”

“The salary is within the amount in the job posting.”

During the negotiation:

“Research about salary at my level of work shows…”

“Past evaluations and achievements place me above peers.”

“I am really excited for the opportunity; is there a predetermined range for salary?”

After salary has been set:

“Are there any student loan repayment programs?”

“For professional development and to help the company will you pay for…”

One of the most important parts to being ready for an in-person negotiation is to have some phrases ready. During the application and interview process before being selected here are a couple phrases that are handy if asked about what you want for salary. “I am flexible” “Salary is within the amount in the job posting”. Remember to stay away from giving an exact number before being selected.

During the negotiation these can be useful phrases: “Research about salary at my level of work says it should be around this amount” “My past evaluations and achievements place me above my peers and justify this amount” “I am really excited for the opportunity; is there a predetermined range for salary?” Sometimes a question can be more useful that a statement, part of the negotiation is about getting the hiring authority to tell you if there is room for a higher salary.

After the salary has been decided on make sure you are ready to ask questions like this as the end of the negotiation process: “Are there any student loan repayment programs?” “For professional development and to help the company will you pay for me to attend ENGL226?”

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Conclusion

Do research

Have a plan

Be patient

Put salary first

Consider other benefits

Use clear and respectful phrases

In conclusion you should do as much research as you can for the position you are applying for. Make sure you know how much you are worth and what the normal range of pay is. Have a plan for each phase of the hiring process when it comes to salary discussions during application, interview, selection, negotiation, and position acceptance.

Make sure you remain patient and professional during discussions, if something catches you off guard ask for more time or for a follow up so that you can get a good plan in mind. After you have been selected always complete salary negotiations first, then discuss any other benefits you need to get in writing. After that has all been solidified all that is left is for you to make the decision to accept the final offer or not.

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References

Guţa, A. J. (2017). The salary negotiation strategy. Annals of the University of Petroşani.Economics, 17(2), 91-96. http://ezproxy.apus.edu/login?qurl=https%3A%2F%2Fwww.proquest.com%2Fscholarly-journals%2Fsalary-negotiation-strategy%2Fdocview%2F2768532007%2Fse-2%3Faccountid%3D8289

Kessler, A. (2015). Salary Negotiation: You Owe It to Yourself. Texas Library Journal, 91(2), 52-53. http://ezproxy.apus.edu/login?qurl=https%3A%2F%2Fwww.proquest.com%2Fscholarly-journals%2Fsalary-negotiation-you-owe-yourself%2Fdocview%2F1699517087%2Fse-2%3Faccountid%3D8289

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Strategic Health Care Planning .Assessment 2 Environmental Analysis

Prepare a 2-3 page environmental analysis briefing report that examines environmental issues that affect the health care organization you have selected, including the strengths, weaknesses, opportunities, and threats you have identified for the organization.

Introduction

Note: Each assessment in this course builds upon the work you have completed in previous assessments. Therefore, you must complete the assessments in the order they are presented.

An organization needs to understand the environments in which it operates. The external environment includes competitors, partners in collaboration, governmental and social factors, as well as economic factors. The internal environment includes all the systems and processes involved in the organization's operations.

Analyzing the external and internal environments tells an organization where it stands and provides a framework for making strategic decisions. In this assessment, you will examine environmental issues that affect the organization you selected.

Reminder: Complete the assessments in this course in the order they are presented. You will complete sections of a strategic management plan for each assessment. In this assessment, you will continue to use the same organization and the factor from the AHA’s most recent Environmental Scan report that you chose in the first assessment.

Professional Context

Once health care leaders understand the importance of strategic planning and the organization's key core concepts and components, they must determine if the goals of the organization align with its mission, vision, and values and if the current strategic plan has been met.

Next, health care organization leaders need to understand the internal and external environment in which they operate and anticipate and respond to the significant shifts taking place within that environment. Most often this is established by analyzing the external and internal environments that affect an organization's operations.

In an internal environmental analysis, leaders carefully examine each function or organizational subsystem and then develop and analyze a list of strengths and weaknesses for each. This approach has been successful in some cases; however, an internal environmental analysis alone does not adequately address strategic issues. Health care leaders must assess both the internal and external factors that affect the organization's outcomes, and this can be achieved by conducting both an internal and an external analysis.

In an external environmental analysis, leaders carefully conduct an environmental scan of the external factors that impact its operations. An environmental analysis enables the organization to identify current challenges and opportunities in preparation for future strategic planning and goal identification. Insightful diagnosis of a company's external and internal environments is a prerequisite for leaders to succeed in crafting a strategy that is an excellent fit within the company’s operations. These evaluations assist the organization in exploring alternative strategies and business models that culminate in leaders choosing a specific strategy.

Health care leaders often use tools such as the TOWS, SWOT, PESTEL, et cetera, to evaluate where the strengths, weaknesses, opportunities, or threats exist. In addition, an essential element in evaluating a health care organization's overall strategy entails examining the company's resources and competitive capabilities. The weaknesses and threats often indicate issues that should be addressed. This will help the organization clarify its strategic objectives to drive and improve all aspects of operations. A well-executed environmental analysis provides the basis for crafting the organization's strategic plan.

Assessment Instructions

For this assessment, use the Environmental Analysis Briefing Report Assessment Template [DOCX] Download Environmental Analysis Briefing Report Assessment Template [DOCX]to prepare a 2–3 page briefing report. Imagine creating this report for your CEO to review. Keep your report precise, clear, and professional. For this report:

  1. Provide a brief introduction to this report and its purpose.
  2. Use the factor from the AHA's most recent Environmental Scan report you chose for the first assessment and evaluate 2–3 environmental issues you feel best relate to this factor and your organization.
  3. Using a tool of your choice or a tool your current workplace uses (e.g., TOWS, SWOT, PESTEL, et cetera), evaluate where the strengths, weaknesses, opportunities, or threats exist related to this factor.
  4. Explain the tool you chose for the internal and external analysis and why you chose it.
    • For example, if you chose workforce as your factor, what tool would you use to determine the issues?
  5. Explain the environmental issues you identified using the tool you chose and that are related to the AHA factor you chose. Explain how these issues impact the growth of the organization and why.
  6. Explain your plan to address the issues identified in your analysis.
  7. Use evidence to support your assertions about how you would address the issues.
    • For example, for workforce, you might consider SHRM as one of your resources.
    • Depending on the factor chosen, consider additional data and resources from reputable sources and associations such as the American Hospital Association (AHA), American College of Health care Executives (ACHE), National Center for Health care Leadership (NHCL), National Institutes of Health (NIH), et cetera.
  8. Attach the tool you used as an appendix after the reference page of your report.

Additional Requirements

    Week 3 discussion 2 in MHA605: Business Intelligence (MHA2528A), Review Social Media Analytics and Reporting: Google Digital Marketing & E-commerce Certificate

     

    Prior to beginning work on this discussion forum,

    Obtaining relevant data about practical and applicable decision-making processes can be a daunting endeavor for healthcare organizations. Many types of textual content, such as articles, surveys, social media posts, and internet forums can be analyzed and lead to a range of possible outcomes. Researchers often use social media data to track social trends and attitudes.

    The healthcare industry applies textual analytics to social media to understand complex issues, such as customer/patient care expectations, the use of third-party vendors, and patient experiences. According to Delen, Sharda, and Turban (2023), “This changing nature of data is forcing organizations to make text and Web analytics a critical part of their business intelligence/analytics infrastructure" (p.247). It is important to understand data mining, and its ability to aid organizations in positive decision-making processes, should benefit customers/patients. Data mining can lead to reduced patient risks, improved treatment effectiveness, and improved patient and community relationships.

    For this discussion address the following in a minimum of 500 words:

    • Describe information extraction, topic tracking, summarization, categorization, clustering, concept linking, and question answering as they relate to text mining.
    • Explain why text mining is gaining popularity in the healthcare delivery system.
    • Define two popular applications of text mining in the healthcare delivery system, why are they popular and when are they applied.
    • Explain two popular application areas for sentimental analysis in the healthcare industry.

      Create  a SWOT Analysis of ACME Medical Center in your selected community

       

      Create  a SWOT Analysis of ACME Medical Center in your selected community. Use a  standard table format (see example below), listing bullet points under  each heading. Each SWOT area should have a minimum of three distinct  points, but no more than seven in any one area. Provide a written  analysis of each of the four areas and relate each  area to the selected project scenario. Summarize the key decisions to be  made by executive leaders based upon the SWOT analysis. The reference  list should list all resources used to gather data on the community.

         

      Strengths

      Weaknesses

       

      Opportunities

      Threats

        Economics and Decision Making in Healthcare.(Assessment 2 Needs Analysis for Change)

        Complete a systematic evaluation of a unit, facility, or organization with which you are familiar, in an attempt to identify the need to address the economic health care issue.

        Introduction

        Note: Each assessment in this course builds upon the work you have completed in previous assessments. Therefore, you must complete the assessments in the order in which they are presented.

        As a master's-level health care practitioner, you may sometimes be tasked with the need to complete a systematic evaluation as a way of improving your organization’s outcomes. In this assessment, you will have a chance to practice these skills by completing a systematic evaluation of a unit, facility, or organization that you are familiar with in an attempt to identify the need to address the economic health care issue that you presented in the previous assessment. This systematic evaluation is often referred to as a needs analysis. Understanding how to do a needs analysis will be key as you advance through your career in the health care environment.

        Background and Context

        As a master's-level health care practitioner, you may sometimes be tasked with the need to complete a systematic evaluation as a way of improving your organization’s outcomes. In this assessment, you will have a chance to practice these skills by completing a systematic evaluation of a unit, facility, or organization that you are familiar with in an attempt to identify the need to address the economic health care issue that you presented in the previous assessment. This systematic evaluation is often referred to as a needs analysis. Understanding how to do a needs analysis will be key as you advance through your career in the health care environment.

        Instructions

        Be sure to address each main point. Review the assessment instructions and scoring guide, including performance-level descriptions for each criterion, to ensure you understand the work you will be asked to complete and how it will be assessed. In addition, note the requirements for document format and length and for supporting evidence.

        Overall, you will be assessed on the following criteria:

        • Summarize your chosen economic issue and its impact on your work, organization, colleagues, and community.
          • Reiterate your rationale for pursuing this issue, as well as the gap contributing to it that you identified in your previous assessment.
        • Identify any socioeconomic or diversity disparities that exist with how your chosen economic issue impacts any particular groups or populations.
          • Use at least one piece of evidence to support this disparity (public health data, aggregated data from an organization, or other scholarly resources).
        • Explain the findings of evidence-based or scholarly sources regarding the need to address your chosen issue and pursue potential change or implementation plans.
          • For example, if your implementation plan includes the need for increased staffing, you might want to research errors or patient falls that occurred as a result of high patient and low staff ratio in the literature.
          • Use at least four evidence-based or scholarly sources that are relevant to your chosen topic to support your explanation.
        • Explain the predicted outcomes and opportunities for growth as the result of the proposed change or implementation plan.
          • Outcomes and opportunities for growth should focus on economic considerations.
        • Convey purpose, in an appropriate tone and style, incorporating supporting evidence and adhering to organizational, professional, and scholarly writing standards.

        Additional Requirements

        • Length of Submission: 3–5 double-spaced pages.
        • Number of References: Cite at least four sources of evidence to support your identification of the gap. This could be public health data, a peer-reviewed journal article, or another scholarly source.
        • APA formatting: Titles, headings, resources, and citations are formatted according to the current APA style.

        Note: As you revise your writing, check out the resources listed on the Writing Center's Writing Support page.

        Competencies Measured

        By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and scoring guide criteria:

        • Competency 1: Analyze the effects of financial and economic factors (such as cost-benefit, supply and demand, return on investment, and risks) in a health care system on patient care, services offered, and organizational structures and operation.
          • Summarize the chosen economic issue and its impact on your work, organization, colleagues, and community.
        • Competency 2: Develop ethical and culturally equitable solutions to economic problems within a health care organization in an effort to improve the quality of care and services offered.
          • Identify any socioeconomic or diversity disparities that exist with how your chosen economic issue impacts any particular groups or populations.
        • Competency 3: Justify the qualitative and quantitative information used to guide economic decision making to stakeholders and colleagues.
          • Explain the findings of evidence-based or scholarly sources regarding the need to address your chosen issue and pursue potential change or implementation plans.
        • Competency 4: Develop ethical and culturally equitable economic strategies to address dynamic environmental forces and ensure the future security of an organization's resources and its ability to provide quality care.
          • Explain the predicted outcomes and opportunities for growth as the result of the proposed change or implementation plan.
        • Competency 5: Produce clear, coherent, and professional written work, in accordance with Capella writing standards.
          • Convey purpose in an appropriate tone and style, incorporating supporting evidence and adhering to organizational, professional, and scholarly writing standards

          You will research and write a literature review on a topic relevant to BUSI 730

          LITERATURE REVIEW ASSIGNMENT INSTRUCTIONS

          The purpose of this research project is for you to create a scholarly piece of graduate-level

          research and writing, which conforms to current APA format. Competency in the current APA

          format is required of all Business graduates of Liberty University, as set forth by policy of both

          the Graduate Faculty and the administration.

          You will research and write a literature review on a topic relevant to BUSI 730. Your topic

          should be based on an applied business problem and research questions developed to address the

          applied business problem. In a previous Module, submit your proposed topic along with your

          applied business problem and research questions in the Literature Review Topic Assignment

          link to your instructor for approval. Do not “recycle” any work from any previous courses you

          have taken. Your research paper will be a comprehensive thematic review of the scholarly

          literature related to your topic.

            Economics and Decision Making in Healthcare. 1

            Write a brief 2-3 page report about a health care economic issue that you have identified. Address the reasons why you selected the issue you did; identify how this issue impacts the work of you, your colleagues, and your organization; and describe the gap that you see contributing to this issue.

            Introduction

            Note: Each assessment in this course builds upon the work you have completed in previous assessments. Therefore, you must complete the assessments in the order in which they are presented.

            Health care economics has the potential to affect each of us either personally or professionally. This impact can be viewed from a health economics point-of-view (where we discuss the value of health care and its efficiency), or it can examine how health care is financed (focus on how health care is funded). Health economics and health care funding have the potential to influence health care outcomes in a variety of ways. As you move through this course, you will work toward developing a potential solution for a health care issue within your current or desired health care system. The goal of this assessment is to identify an economic health care issue that you will address throughout the course.

            Context and Background

            Health care economics has the potential to affect each of us either personally or professionally. This impact can be viewed from a health economics point-of-view (where we discuss the value of health care and its efficiency) or it can examine how health care is financed (focus on how health care is funded). Health economics and health care funding have the potential to influence health care outcomes in a variety of ways. The bulleted list below outlines topics and health care issues that many institutions encounter. Organizations often have to implement strategies or initiatives to resolve or improve these issues and create positive patient and institution outcomes.

            Examples of health care economic issues:

            • The influence of health care economics on community health—for example, social determinants of health (such as access to care and health care finance).
            • Supply and demand: How do we in the health care environment exist when there are more needs from communities and patients than we have the resources to supply? An example of this would be a high number of patients and low resource levels such as staff, supplies, and equipment.
            • The public’s attitude toward health, disease, and the health care system—for example, how money is distributed has the potential to impact the health care outcomes of certain populations. An example of this would be the lack of access and funding for underserved and rural communities.
            • Other issues might include access to care, social determinants of health, senior health, food insecurity or food desserts, inadequate staffing, homelessness, rehospitalization environmental issues leading to chronic disease, et cetera.

            As you move through this course, you will work toward developing a potential solution for a health care issue within your current or desired health care system. The goal of this assessment is to identify an economic health care issue that you will address throughout the course.

            Later in the course, you will (a) conduct a needs analysis to justify your focus on this topic area using the literature of the field, (b) present an argument for change in your organization bolstered by a cost-benefit analysis, and (c) advocate for this change at the state level. Keep these future assessments in mind as you select your topic.

            Instructions

            For this assessment, you will write a brief 2–3 page report about the health care economic issue that you have identified. In addition, you will also be asked to:

            • Address the reasons you selected the issue.
            • Identify how the issue impacts the work of you, your colleagues, and your organization.
            • Describe the gap that you see contributing to this issue.

            Be sure to address each main point. Review the assessment instructions and scoring guide, including performance-level descriptions for each criterion, to ensure you understand the work you will be asked to complete and how it will be assessed. In addition, note the requirements for document format and length and for supporting evidence.

            Overall, you will be assessed on the following criteria:

            • Describe a health care economic issue and how it impacts a specific community or population.
              • Note the data, information, or observations used to support your description.
            • Explain the rationale for choosing your health care economic issue.
            • Explain how the health care economic issue has affected your work, your organization, your colleagues, and your community.
            • Identify the gap that is contributing to the need to address the economic issue.
              • Cite at least one piece of evidence to support your identification of the gap. This could be public health data, a peer-reviewed journal article, or another scholarly source.
            • Convey purpose, in an appropriate tone and style, incorporating supporting evidence and adhering to organizational, professional, and scholarly writing standards.

            Additional Requirements

            • Length of Submission: 2–3 double-spaced pages.
            • Number of References: Cite at least one piece of evidence to support your identification of the gap. This could be public health data, a peer-reviewed journal article, or another scholarly source.
            • APA formatting: Titles, headings, resources, and citations are formatted according to the APA style.

            Note: As you revise your writing, check out the resources listed on the Writing Center's Writing Support page.

            Additional Requirements

            • Length of Submission: 2–3 double-spaced pages.
            • Number of References: Cite at least one piece of evidence to support your identification of the gap. This could be public health data, a peer-reviewed journal article, or another scholarly source.
            • APA formatting: Titles, headings, resources, and citations are formatted according to the APA style.

            Note: As you revise your writing, check out the resources listed on the Writing Center's Writing Support page.

            Competencies Measured

            By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and scoring guide criteria:

            • Competency 1: Analyze the effects of financial and economic factors (such as cost-benefit, supply and demand, return on investment, and risks) in a health care system on patient care, services offered, and organizational structures and operation.
              • Explain the rationale for choosing the health care economic issue.
            • Competency 2: Develop ethical and culturally equitable solutions to economic problems within a health care organization in an effort to improve the quality of care and services offered.
              • Describe a health care economic issue and how it impacts a specific community or population.
            • Competency 3: Justify the qualitative and quantitative information used to guide economic decision making to stakeholders and colleagues.
              • Identify the gap that is contributing to the need to address the economic issue.
            • Competency 4: Develop ethical and culturally equitable economic strategies to address dynamic environmental forces and ensure the future security of an organization's resources and its ability to provide quality care.
              • Explain how the health care economic issue has affected your work, your organization, colleagues, and community.
            • Competency 5: Produce clear, coherent, and professional written work, in accordance with Capella writing standards.
              • Convey purpose in an appropriate tone and style, incorporating supporting evidence and adhering to organizational, professional, and scholarly writing standards.

              Strategic Health Care Planning 1: Write a 2-3 page executive summary that describes the importance of strategic planning, analyzes strategic core concepts for an organization, and describes the organization’s next steps

              Write a 2-3 page executive summary that describes the importance of strategic planning, analyzes strategic core concepts for an organization, and describes the organization's next steps.

              INTRODRUCTION: Note: Each assessment in this course builds upon the work you have completed in previous assessments. Therefore, you must complete the assessments in the order they are presented.

              Health care organization leaders need to understand the external environment in which they operate. Additionally, they need to anticipate and respond to the significant shifts taking place within that environment. An organization engages in service area competitor analysis to:

              • Determine the geographic service area.
              • Analyze the competitors within that service area for strengths and vulnerabilities.
              • Assess the impact of its strategic actions against specific competitors.
              • Anticipate potential actions a competitor might make that would endanger the organization's market position.

              Analyzing competitors assists organizations in identifying their competitive advantage, the basis on which they are willing to compete with anyone.

              For the first assessment, you will review the most recent Environmental Scan report from the American Hospital Association (AHA) and choose one of the factors identified in the report as the basis for your assessment. You will also select a health care organization you will use for all the assessments in the course. Using the factor you selected, you will examine the importance of strategic planning in general and the importance for your selected organization. Based on that, you will describe the next steps for the organization.

              Reminder: Complete the assessments in this course in the order they are presented. You will complete sections of a strategic management plan in each assessment.

              In this assessment, you'll select a health care organization (either your current employer or the Nor'easter Medical Center Hospital Overview [PDF] Download Nor'easter Medical Center Hospital Overview [PDF]example provided). You are highly encouraged to select your current employer on which to base your work, and if you choose this path, make sure the Learner and Employer Acknowledgement and Release Form from your workplace is completed.

              See the Workplace Integrated Learning resource for more information about selecting the health care organization you will use for the assessments in this course.

              PROFESSIONAL CONTEXT: Health care organizations have embraced strategic management and developed unique processes for their industry. Health care leaders have found that strategic thinking, planning, and managing strategic momentum are essential for coping with the health care industry's dynamics. Strategic management has become the single clearest demonstration of effective leadership in health care organizations.

              Today's health care organizations prepare themselves for the present and the future through strategic management. First, they must understand the importance of strategic planning and its key concepts and components. Health care leaders must determine if their organization's goals align with its mission, vision, and values and if the current strategic plan has been met.

              Once strategic leaders are confident the mission, vision, and values are well formulated, understood, and communicated, they then focus on the activities that will make the most progress toward accomplishing the organization's mission and move it toward realizing its vision. These activities are called strategic goals. Finally, health care leaders will assess if there are any needed realignments and make recommendations for next steps.

              This assessment allows you to consider the importance of strategic planning and understand the core concepts involved.

              ASSESMENT PREPARATION: To begin, review the most recent Environmental Scan report from the American Hospital Association (AHA). AHA produces a new Environmental Scan report each year. Go to the web page found at Assessment 1: AHA Guides/Reports to find the latest environmental scan. Scroll down on the page until you find the link to the Environmental Scan for the current year, and click the link.

              After you have read the report, choose one of the factors identified in the report as the basis of your assessment. In the 2023 report, these factors include:

              Using the factor you chose from the AHA Environmental Scan, and your chosen organization, you will describe the importance of strategic planning. Specifically, why it is important to you and why it is important to your organization. Next, you will describe the core concepts of the strategic plan and its next steps. This will include the vision, mission, objectives, strategy, approach, and tactics.

              Asking yourself the following questions will prepare you to complete this assessment.

              1. Why is strategic management important?
              2. How often should a strategic plan be developed?
              3. What are the core concepts of a strategic management plan?
              4. What type of leadership style is best when creating a strategic management plan?
              5. What environmental culture, climate, and design are best to achieve success?
              6. Are goals at the organization you selected currently in progress or met?
              7. Do current strategies at your selected organization provide value?
              8. Do current strategies align with the organization's current mission, vision, and values?
              9. What directional pathways should the health care organization take to achieve their strategic objectives? What methods/tools would you use to further analyze the organization's strategies (e.g., SWOT, PESTEL, TOWS, et cetera)?

              INSTRUCTIONS: Using the Executive Summary Assessment Template [DOCX] Download Executive Summary Assessment Template [DOCX]provided, write a 2–3 page executive summary. In the executive summary:

              1. Describe the purpose of the executive summary, including a brief introduction to your chosen organization.
              2. Describe strategic planning's importance to you, and its importance to the organization you selected.
              3. Using the factor from the AHA's most recent Environmental Scan report that you selected, analyze the strategic core concepts.
                • Analyze the core concepts of a strategic plan in general.
                • Analyze what the strategic core concepts are for your organization.
              4. Consider the organization's next steps.
                • Evaluate the directional pathways the health care organization should take to achieve its strategic objectives.
                • Analyze the methods/tools you would use to further analyze the organization's strategies.

              ADDITIONAL REQUIRMENTS: Document Format: Use the Executive Summary Assessment Template [DOCX] Download Executive Summary Assessment Template [DOCX]to create a professional executive summary.

              COMPETENCIES MEASURED: By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and scoring guide criteria:

              • Competency 2: Develop a strategic organizational plan that provides human and financial resources to support targeted organizational outcomes.
                • Describe the importance of strategic planning to an organization and to oneself.
                • Analyze the core concepts of strategic plans in general.
                • Analyze the core concepts of a strategic plan for a specific organization.
                • Analyze the methods/tools to use to further analyze an organization's strategies.
              • Competency 3: Recommend an organizational structure and design to optimize a strategic plan.
                • Evaluate the directional pathways a health care organization should take to achieve its strategic objectives.
              • Competency 4: Communicate in a manner that is scholarly, professional, and consistent with expectations for professionals in health care administration.
                • Convey purpose, in an appropriate tone and style, incorporating supporting evidence and adhering to organizational, professional, and scholarly writing standards.

              1

              Nor’easter Medical Center Hospital Overview Nor’easter Medical Center, is a full-service non-profit hospital, serving several Maine counties. It is a 75- bed facility that provides emergency, primary and specialty care, acute inpatient, diagnostic, and surgical services. They currently see an estimated 28,000 patients per year with an inpatient rate of 60- 70 patient beds being utilized. These numbers have risen since the pandemic.

              Their current mission, vison and core values are:

              • Their MISSION: To continuously improve the health of people in the communities we serve.

              • Their VISION: To be a top-notch leader in healthcare excellence.

              • Their VALUES: To accomplish its mission and vision, by embracing the values of compassion, integrity, respect, safety, and accountability.

              Nor’easter Medical Center is dedicated to providing exceptional medical care with the personal touch and convenience only a community hospital can offer. Winchester Thorpe, CEO, is proud to announce that Nor’easter has previously earned both national and state recognition for patient safety, outcomes, and patient satisfaction levels. Since the pandemic occurrence, their performance and measures have declined. Rising inflation, including overwhelming volumes and revenue losses have created a downward spin for this organization’s success. In addition, the increasing number of patients have fueled burnout in the clinical staff and has created a strained workforce. The challenge of ensuring safety, affordability, and accessibility is increasing. Although Nor’easter has been rebuilding its workforce, its technological systems, and customer service approach, economic stability must be regained to ensure that Nor’easter remains open to support its communities for years to come.

              Nor’easter wants to raise the bar in creating long term solutions that will enhance the way they approach care. Building a better approach to healthcare will enhance outcomes, patient safety, and patient satisfaction levels—bringing them back to being a sustainable and competitive organization.

              Using this brief story, consider only one of the factors in AHA’s most recent environmental scan report as the basis of all of your assignments in this course. You may select one of these factors to address the assignment requirements to define strategic imperatives. The following factors are from the 2023 AHA environmental scan:

              • Financial Stability • Workforce • Health Equity • Behavioral Health • Better Care and Greater Value (Affordability and Access, Quality and Safety, Value-Based

              Delivery and Payment Models) • Rural Health • Consumerism • Social and Demographic Trends

              • Nor’easter Medical Center Hospital Overview

              ,

              2

              Executive Summary

              [ In this template, remove the italicized test and replace it with the content for your assessment.]

              Organization Name

              Your Name

              Date: MM/DD/YY

              Re: Strategic Core Concepts

              Purpose of Report

              Provide a brief introduction to the organization chosen, the purpose of this report, its focus related to the factor chosen from the AHA Environmental Scan report, and its relation to strategic planning. As you continue to fill in this template, consider what an executive would need to know in order to make a decision about policies, actions, or expenditures, and provide that information as clearly and briefly as possible.

              Strategic Planning Importance

              Describe the importance of strategic planning for the healthcare organization you selected. Specifically, why it is important to you? and why it is important to the organization? Include how it relates to the factor chosen from the AHA Environmental Scan report.

              Strategic Core Concepts

              Describe the core concepts included in any strategic plan. Include the vision, mission, objectives, strategy, approach, and tactics. Then describe the strategic core concepts of a strategic plan for the organization you selected.

              Next Steps

              Describe the next steps. As part of the next steps, consider what directional pathways the healthcare organization should take to achieve their strategic objectives. Also consider the methods/ tools you would use to further analyze the organization's strategies (e.g., SWOT, PESTEL, TOWS, etc.). Support your assertions with research.

              Closing Remarks

              Highlight the key takeaways for your reader.

              References

              Include at least three academic or scholarly sources that match up to their in-text citations. One source should be the AHA’s most recent Environmental Scan report. Readers of your summary will want to know the sources of your information, so be sure to include all applicable sources, and include APA formatted citations in the body of this executive summary.  

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