- apa Academic Writing 2015-2017pdf(1).pdf apa Academic Writing 2015-2017pdf(1).pdf – Alternative Formats (245.874 KB)
- IA No1 – Case Study Analysis – Template.docx IA No1 – Case Study Analysis – Template.docx – Alternative Formats (13.751 KB)
#01-Case Study AnalysisCommunication Challenges at Cemex, page 61, chapter 02:You recently joined Cemex and quickly became an enthusiastic user of the company’s Shift collaboration platform, particularly its wiki capability. In your brief time being involved with the wiki, you have observed some behavior that runs counter to the spirit of collaborative writing. Study these two scenarios and decide how to respond.Individual Challenge (Do NOT WRITE THIS TITLE IN YOUR CASE ANALYSIS):An employee in Spain keeps editing your pages on the wiki, often making changes that seem to add no value as far as you can tell. She doesn’t seem to be editing other employees’ pages nearly so often, so you are beginning to wonder whether she has a personal grudge against you. You want to address this uncomfortable situation without dragging your boss into it. First, decide how to approach your contentious colleague. Should you call her on the phone, send her an email message, or perhaps insert a sarcastic comment about excessive editing on one of her WIKI pages? Second, whichever mode of communication you’ve chosen, outline the message you think you should share with her.Instructions: Organize your response to the case questions by using the formatting and content discussion sections outlined below. Discuss your answers to the case questions, but do not list the questions in your paper.
Format and Layout for Case Study Analysis: Use the following sections in your one page case study analysis (Using the MS Word Template will set your case analysis up with these subheadings). Your paper should have a 1 in margin on all sides of the paper and use a 12 point font style. Use Single spacing with a double space between the head and the paragraph and in between paragraphs.
- Case Title: Communication Challenges at Cemex Case Analysis by Your Name
- Single Space the document, l eave a blank line after each section heading and between sections.
- Use the attached case analysis template to set up your case with the Section headings the following section titles (Center the section titles and leave a blank line between the section title and your discussion. NOTE: DO NOT WRITE IN QUESTIONS IN THE CASE PAPER-DISCUSS THE ISSUES, THINGS THAT YOU ARE CONSIDERING AND YOUR STRATEGY AND PLANNED RESPONSE TO SOLVING THE CASE PROBLEM!
- Identification of Issues – Give an overview of the workplace environment and discuss the issues or problem(s) that are taking place.
- Issues Analysis – Analyze the issues or problems in terms of impact upon the workplace environment, employees, working relationships. Use examples to explain or illustrate the importance of the issues or problems identified and how these issues or problems impact the workplace and the people who work there.
- Solution Recommendations – Discuss your solution and explain how and why your solution will resolve the workplace issue or problem.
3. References –Use your book as a reference. Cite the book source that you use in APA style, use the attached APA for Academic Writing Handout. Linkage to Course Content – use APA Citation Style (CITEFAST- Information on how to get and use the RefMe App is located in the Social Media Proposal Project content area (course Menu) and Ref Me folder. Note: For every reference, you should have an in-text citation that lists the author’s information and matches or links to the complete reference citation on the Reference page. Learn about APA citation format and style by visiting http://www.apastyle.org review the information there and tutorials of using APA citation style.
Check your APA in-text citations and references for accuracy using this link: http://libguides.ucmerced.edu/citing_sources/citin…Case Analysis Length: 1-2 pages (NO COVER PAGE) including the Reference section. Single Space your case analysis. Format the page as directed above.Using the Individual Challenge scenario (See above) decide how to respond. – Discuss these issues within the analysis section’s – do not type in the question itself. See the general guidelines for how the case questions are translated into a problem solving case analysis as in identifying a problem or issue, analyzing it, suggesting a solution and showing how your solution would work and why it’s a good choice and finally, making the recommendation and providing your justification for the recommendation.Problem Solving Approach Rationale: My general guidelines to you for approaching the case study using a problem solving approach is designed to assist you in analyzing the case at a deeper level rather than just answering the case questions which is just a surface level. This case involves more than just choosing a communication method that will help you efficiently communicate. It involves choosing a method that will result in resolving an issue effectively and in handling issues that are at work in the problem and have contributed to misunderstanding and confusion.
INDIVIDUAL CHALLENGE (Chapter 2): One particular employee in Spain keeps editing your pages on the wiki, often making changes that appear to add no value as far as you can see. She doesn’t seem to be editing other employees’ pages nearly so often, so you are beginning to wonder if she has a personal grudge against you. You want to address this uncomfortable situation without dragging your boss into it.
First, decide how to approach your contentious colleague. Should you call her on the phone, send her an email message, or perhaps insert a sarcastic comment about excessive editing on one of her wiki pages?
Second, whichever mode of communication you’ve chosen, provide an explanation of why you chose the mode of communication that you did and then outline the message you think you should share with her.
Chapter 10: Routine or Positive Message.
EMAIL SKILLS 10-33 . See Cases on Page 286. Message Strategies: Requesting a Recommendation [LO-2]One of your colleagues, Katina Vander, was recently promoted to department manager and now serves on the company’s strategic planning committee.At its monthly meeting next week, the committee will choose an employee to lead an important market research project that will help define the company’s product portfolio for the next five years. You worked side by side with Vander for five years, so she knows your abilities well and has complimented your business insights on many occasions. You know that because she has only recently been promoted to manager, she needs to build credibility. Among her peers and will therefore be cautious about making such an important recommendation. On the other hand, making a stellar recommendation for such an important project would show that she has a good eye for talent—an essential leadership trait.Your task: Write an email message to Ms. Vander, telling her that you are definitely interested in leading the project and asking her to put in a good word for you with the committee. Mention four attributes that you believe would serve you well in the role: a dozen years of experience in the industry, an engineering degree that helps you understand the technologies involved in product design, a consistent record of excellent or exceptional ratings in annual employee evaluations, and the three years you spent working in the company’s customer support group, which gave you a firsthand look at customer satisfaction and quality issues. Make up any additional details you need to write the message.Formatting and Layout Requirements: Write in the email Format as in the To: From:, Date:, Subject in your email. Include a complete Signature block that includes your full name, title, contact information with office location, phone number, and email address.
Use the attached Microsoft Word Professional memo document as your template.Use the positive or routine message writing plan – See the YouTube Vide and Refer to the link on Direct-Indirect-AIDA Writing Plans in a comparison Table below:Watch VideoRoutine request message
Direct-Indirect-AIAA_Writing Plans Comparison Table See detailed writing plans by type of message and purpose: http://www.auburn.edu/~dgr0003/3040/documents/organizationplansforbusinessletter.pdf
Note: Your message regardless of whether they are in e-mail or letter format MUST have a full signature block that contains your full name, titles, office location such as room location, phone number. Business and education organizations require employees to provide a signature block with full contact information to make follow up more efficient and to add professionalism to business communications.
Chapter 11: Negative Messages on Routine Business MattersEmail Skills
11-42. Message Strategies: Refusing Claims and Requests for Adjustment [LO-5] – PAGE 322
Your company markets a line of rugged smartphone cases designed to protect the sensitive devices from drops, spills, and other common accidents. Your guarantee states that you will reimburse customers for the cost of a new phone if the case fails to protect it from any of the following: (a) a drop of no more than 6 feet onto any surface; (b) spills of any beverage or common household chemical; (c) being crushed by any object weighing up to 100 pounds; or (d) being chewed on by dogs, cats, or other common household pets.
Jack Simmons, a rancher from Wyoming, emailed your customer support staff, requesting a reimbursement after he dropped his iPhone in his hog barn and a 900-pound boar crushed it in a single bite.
Your task: Write an email response to the customer, denying his request for a new phone.Use the attached Professional Memo template to simulate the email format (since we do not have an email client that can be used inside Blackboard assignments).Use the Direct-Indirect-AIDA Writing Plan Comparison Table via this link: http://www.auburn.edu/~dgr0003/3040/documents/organizationplansforbusinessletter.pdfUse the Negative or Bad News Message Writing Plan: Watch the YouTube videoWatch VideoWriting a Bad-News Letter
User: n/a – Added: 12/14/12nsforbusinessletter.pdfhttp://www.auburn.edu/~dgr0003/3040/documents/orga…If you do not use a memo template or type create your own memo format of To, From, Date, Subject. Also, include a complete signature block with your contact information as required by the assignment grading rubric. Make up any names or other details you need. Use this link to access Memo templates information in Microsoft Word: https://support.office.com/en-us/article/Create-a-…Note: Your messages regardless of whether they are in e-mail or letter format MUST have a full signature block that contains your full name, titles, office location such as room location, phone number. Business and education organizations require employees to provide a signature block with full contact information to make follow up more efficient and to add professionalism to business communications.
- Full Block Format Business Letter Template.docx Full Block Format Business Letter Template.docx – Alternative Formats (12.438 KB)
Chapter 12: LETTER WRITING SKILLS — 12-41. Message Strategies: Persuasive Business Messages [LO-2]Case Scenario: Letter-Writing SkillsThe coffee shop across the street from your tiny apartment is your haven away from home—great beverages, healthy snacks, free wireless, and an atmosphere that is convivial but not so lively that you can’t focus on your homework. It lacks only one thing: some way to print out your homework and other files when you need hard copies. Your college’s libraries and computer labs provide printers, but you live three miles from campus, and it’s a long walk or an inconvenient bus ride.
Your task: Write a letter to the owner of the coffee shop (make up a name for the shop owner) encouraging her to set up a printing service to complement the free wireless access. Propose that the service run at break-even prices, just enough to pay for paper, ink cartridges, and the cost of the printer itself. The benefit to the shop would be enticing patrons to spend more time—and, therefore, more of their coffee and tea money—in the shop. You might also mention that you had to take the bus to campus to print this letter, so you bought your afternoon latté somewhere else.Remember: Write your message in such a way that you speak to the reader’s point of view and what is important to him or her. Make a case to the shop owner that includes the owner’s point of view and what is important to him or her by including facts that will help the reader come to the conclusion that providing a printer will impact the shop’s revenue’s, customer visits and build brand loyalty.Yes, students’ do their homework while visiting the coffee shop, however, you want to emphasize that they also eat, drink coffee and buy snacks!Formatting and Layout Requirements: Use Block Letter format for this letter. Use the attached Block Letter Template to develop your letter.Use the Persuasive Message Writing Plan (AIDA) – See YouTube Video below: – Writing Plan Comparison Table via the link below.
Watch VideoWriting a Persuasive Message
User: n/a – Added: 12/14/12
Direct-Indirect-AIDA Writing Plans for Messages – http://www.auburn.edu/~dgr0003/3040/documents/organizationplansforbusinessletter.pdf
Note: Your messages, regardless of whether they are in e-mail or lettter format MUST have a full signature block that contains your full name, titles, office location such as room location, phone number. Business and education organizations require employees to provide a signature block with full contact information to make follow up more efficient and to add professionalism to business communications.